Eyewear is the most tangible segment of our industry—the final product that consumers can touch, feel, wear and love—which makes it an integral touch point for the sustainable message.
Across the industry, eyewear companies are adopting and advancing their sustainable practices: reimagining materials, product, packaging and marketing to make every step better for the planet we live on. These positive changes are translated from the production floor to the ECP and, finally, to the consumer, who will carry that sustainable story with them every time they wear their frames.
From small, passionate, independent brands to the biggest names in the eyewear industry—everyone is concerned with the impact our industry has on the planet and how we can lessen it. Here, we take a look at some of the ways eyewear is changing, innovating and becoming more sustainable every day.
The idea that recyclable fashion can’t be beautiful is a myth Charmant USA is quick to dispel. New collections from ELLE, Eddie Bauer and ESPRIT are made of biodegradable acetate, proving that luxury and sustainability can go hand in hand.
Director of product for product development Michele Ziss said the collections are lightweight and provide flexibility and durability, with a history of creating sustainable pieces dating back to the 1960s.
“These new Esprit Ecollection eyeglasses take sustainability to the next level. Not only are these modern frames light, thin, durable, and UV-resistant, they are made of responsibly sourced eco-acetate,” she said.
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Sunday, May 14, 2023 12:58 AM